The Monin Effect
Since 2006, Grounds for Health has been fortunate to have had the support of Monin, the world’s leading provider of gourmet flavorings. Like many of our strongest donors, they started with a modest level of support that has grown consistently in the intervening years.
In 2011, they renewed their commitment for the next three years. This type of multi-year commitment is key to the operations of non-profits like ours in that it helps us better sleep at night! Monin makes their pledge as a matching grant–encouraging others to similarly donate to support our important work.
This year, Monin went over and above their generous cash contribution of $25,000 by providing a La Marzocco GB5 Espresso Machine for the Grounds for Health Green Coffee Auction. That equipment brought in an additional $5,550. At SCAA in April, they set up a cross-promotion to drive traffic from their booth to ours and gave us a delightful flavoring concoction (Terlingua Pride Tea) to serve at our 15th Anniversary reception. Last, but not least, they have made it possible for their Vice President of Marketing, Bob Hager, to not only join our Board but assume the role of Treasurer.
This is the Monin effect – giving at all levels, cash, product, personnel, and encouraging others to do the same. Our deep appreciation goes out to all our friends at Monin – CEO Bill Lombardo, our own Bob Hager, Conference & Trade Show Manager Jacqueline Hernandez and the entire team for their continued friendship and support. We thank you all.